2D Code News
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The mobile revolution is happening! Increasingly, mobile smart phones and tablets are shifting our attention away from our desktop and laptop computers to our mobile devices. As consumers access the Internet from these devices, marketers need to be focused on finding shortcuts for quicker and easier entry points. Mobile tags and QR codes give mobile devices instant access to mobile communication.
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Do you know what a QR code or Microsoft Tag is? As a small business owner, you may not have heard about them yet, but you will very soon because they are popping up everywhere these days. Major brands like Kraft Foods, Procter & Gamble and Macy’s have embraced them in their marketing campaigns.
Read more: QR codes and Microsoft Tags can boost your bottom line
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All of a sudden, they seem to be everywhere -- those little black blotches of ink called QR (for Quick Response) codes, which look like a cross between a Rorschach inkblot and a supermarket bar code, and which are meant to be read by cell phones. But many Americans still don't know what they're for -- or why they matter.
Read more: Why those funny new cellphone bar codes will take over the world
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Total produce is among the Europe’s premier brands in fresh produce business. They are involved in the growing, importing, packaging and distributing and marketing of fresh produce. They operate in about 19 countries and provide almost 90 facilities. QR codes are quick response codes which when integrated with the packaging enable the consumer to access complete information on the fruit or vegetable immediately.
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QR (Quick Response) codes are much talked about at the moment, but will the adoption of such a simple yet powerful code change the landscape of digital marketing in 2011?
Here are ten ways that QR codes could be implemented into businesses, whether B2B or B2C. You will have heard of some of these, but i'm sure there are a few you haven't...
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Chances are that you’ve seen a few QR (Quick Response) codes by now – the small black and white two-dimensional bar codes that have started showing up everywhere from magazine advertisements to storefront window displays.
QR codes are a physical link that connects the online and offline world — a powerful tool businesses can use to make it simple for consumers to engage with their brand.
Read more: How Companies Can Use QR Codes To Enhance The Customer Experience
"Tagginn.com gives you easy access to the kind of data today's marketers need to know. If you're looking to increase your reach with QR tags, this is the service for you."
Jon Buscall, Jontus Media, Sweden
"The tagginn.com qr code tracking system offers a wide range of possibilities which enable you to get the best out of your campaign."
Tristan Hartman, Hartman Media, The Netherlands